Rimmel Kind & Free Clean, Volumizing & Lengthening Mascara



Rimmel’s first clean makeup that works, no compromises. 100% vegan & kind to animals. Free from fragrance*, mineral oils, animal derived ingredients*.

Rimmel’s first clean mascara that delivers conditioning volume & length for up to 36 hours.

• Formula infused with organic certified shea butter (5%) and biotin.
• Our 1st bio based brush made from 100% bio based fibers.
• Made with 99% ingredients of natural origin.
• Without perfumes.
• Water resistant.


How to Apply

Step 1: Wiggle the mascara wand through your lashes from base to tip, lifting lashes as you go.
Step 2: Apply however many coats you like to achieve the desired volume & length. Now go flash those lashes!

Delivery Options

Standard Delivery

€5 or free when you spend €45 or more

For more information see our delivery page


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