Apply generously and evenly before sun exposure. A reduced quantity lowers the protection level significantly. Reapply frequently, especially after sweating, swimming or toweling. Avoid midday sun and staying too long in the sun even while using sunscreen. Keep babies and children out of direct sunlight.
ADVANCED UVA/UVB SUN FILTER SYSTEM
As suncare specialists, Piz Buin use innovative technologies to make sure you achieve the right balance of colour and protection whenever you enjoy the sun.
Each of the advanced UVA/UVB sun filter systems is a powerful sun protection technology developed by PIZ BUIN. They offer effective photostable, broad-spectrum UVA and UVB protection, and help achieve that PIZ BUIN sunscreens comply with the latest European Commission recommendation on sunscreen products.
All of the advanced UVA/UVB sun filter systems help to protect from UVA and UVB radiation.
UVB rays – “burning rays” – harm the skin’s surface and are the main cause of sunburn.
UVA rays – “ageing rays” – penetrate deeper and damage collagen and elastin, which can result in premature skin ageing and cancer.
The advanced UVA/UVB sun filter systems contain both UVA and UVB filters to help protect against the sun and long term skin damage while also protecting against the more serious effects of UVA radiation. They cover most of the UVA / UVB spectrum, offering broadband protection for your skin.
The Feverfew plants origin is in the mountain scrub and rocky soil of the Balkan Peninsula but now it can be found in several areas of the world. The PIZ BUIN parent company, Johnson & Johnson, has patented this innovative extract for use in skincare, applying a new extraction process that keeps the active ingredients and eliminates unwanted components that could cause allergies.
How does FEVERFEW PFE™ help your skin?
FEVERFEW PFE™ plant extract is a highly effective soothing and antioxidant ingredient. In vitro studies prove that it has greater antioxidant boosting activity than other leading extracts including sage, green tea, black tea, Vitamin C and Vitamin E. It helps relieve redness of skin, repairs skin cell damaged by UV rays, and strengthens skin cell resilience to the sun*. Its efficacy has been proven by several years of extensive research, performed by the PIZ BUIN® brand’s parent company, Johnson & Johnson, with several patents covering its application in the skin care and cosmetic fields.
Source: Parthenolide-depleted Feverfew (Tanacetum parthenium) protects skin from UV irradiation and external aggression, Arch Dermatol Res (2008) 300:69–80
FEVERFEW PFE™ helps protect against cell alterations, decreases UVB-induced erythema and helps repair UV-damaged cells. Up to 60% improvement on UVB induced erythema and redness.
Source: Johnson & Johnson publication in Arch Dermatol Res Feb 2008; 300 (2) 69-80, Randomised, placebo-controlled, double blind study on 12 volunteers.
FEVERFEW PFE™ helps protect against sunburn by stimulating natural processes that help maintain skin cell integrity* and strengthen their resilience to the sun.
Source: Johnson & Johnson R&D, Method: application of UV radiations on human skin ex plant and assessing the sunburn cells induced.
*In vitro test
Calmanelle®, a unique shield complex proven to help strenghten the skin’s resilience to the sun*. Calmanelle® combines the powerful anti-oxidant FEVERFEW PFE™, to help increase the skin cells tolerance* to the sun, with a gentle soothing agent specially developed for sensitive and itchy skin.